A Look at Food Tech Campus

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A specialist in corporate law, Katharina focuses on advising PXR’s clients on venture capital and M&A transactions. She is also specialized in IP/IT law matters, in particular in the context of transactions. Before starting at PXR, Katharina gained several years of experience as an attorney at BMH Bräutigam, advising numerous startups and venture capital funds.

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Benjamin has 23 years of FMCG experience, including 10 years in the industry and 3 years in marketing and 10 years in retail. He understands how the business works.

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Thorsten has 15 years of hands-on experience as serial entrepreneur, strategic advisor, business angel and VC investor. He is looking at ideas from a business model perspective and trys to add a meaning.

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Sebastians stärke, ist die Beratung von Unternehmen in Technischen Fragen und dem IT-Outsourcing. Durch viel Erfahrung in der (Management-)Beratung und der Gestaltung und Verhandlung von Outsourcing Verträgen im IT-Bereich, sowie dem Solution Design von Lösungen kann er der Ansprechpartner für Startups und Unternehmen in diesen Bereichen sein.

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Romina und Philipp lieben es, mit Gründern und ihren innovativen Ideen und Produkten zu arbeiten und sie von Anfang an bei der Entwicklung ihrer Marke zu unterstützen. Ihre Kultur basiert darauf, zum Kern der Sache vorzudringen. Sie begeistern sich für kreative Bewegungen (Trends) und sehen die Schönheit des Designs in seiner Funktionalität. Romina und Philipp konzentrieren sich auf Markenentwicklung, Verpackung und kommunikative Klärung und Schärfung.

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Every day, Eike is excited to be able to help retailers with their digital transformation. It's always about finding new ways to solve problems and make complicated things simple. This is his mission and he is happy to connect with you!

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Aaron is passionate about establishing and supporting organisations to liaise organic, high quality farming with food retail to create healthier nutrition in social lifestyle. He is a founder and food lover with strong background in organic and excellent high quality food.

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Konstantin is the founder of Parship and Windeln.de and General Partner of G-Fund.

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Durch seine langjährige Tätigkeit bei EDEKA DIGITAL kennt er alle EDEKA Regionen und viele EDEKA Märkte in Deutschland sehr gut. Seine vier EDEKA Märkte führt er als Familienbetrieb und möchte seinen Kunden immer den besten Service und die besten Produkte bieten.

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Leo is a foodie and teaches how to do successful product management for food products. For over 10 years, he has been taking products from the idea to the supermarket shelf. Whether in a Berlin startup, an organic company or a large food corporation: everywhere he has forged food concepts from an idea to market – fast and with sustainable success, because tailored to the market needs and target group expectations.

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Seit über elf Jahren arbeitet Pascal bei EDEKA Esslinger. Als Schüler im Warenteam begonnen, im Marktleiter-Team gearbeitet & seit 2018 Geschäftsleiter. Er ist zuständig für alle Bereiche wie Personal, Einkauf & Social Media (TikTok). Von der anfänglichen Tätigkeit auf der Laden-Fläche profitiert er bis heute bei allen marktrelevanten Entscheidungen. Vor allem ist ihm eine moderne und zukunftsorientierte Ausrichtung seiner Märkte wichtig.

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In her work, Nicole is in close contact with the management, is responsible for supplier talks and negotiations and is in constant contact with the region Minden-Hannover. She acts as the lynchpin of the EDEKA Wucherpfennig branches for various enquiries.
Before she became part of EDEKA Wucherpfennig, Nicole helped shape the B2B area of Alfons Schuhbeck in Munich and therefore knows the customer side very well.

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Jan is Founder and CEO of Veganz Group AG. After the founding and development of Veganz as a supermarket chain, he transformed it into a wholesaler, which is today a supplier of branded goods with its own production. He has many years of experience in building sustainable business models with a focus on leadership, sales and marketing.

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We are a team of 4 persons who bundle their expertise in food along the whole chain for new products mainly for the retail. Production, processes, market research, marketing, logistics, sales, search for investors etc.

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Robert can help you wether it is based on early stage issues such as product development, finding suppliers, logistical issues or how to find customers (B2B/B2C). He can help as well in building the brand, scaling up and entering new markets or generally with fundraising especially making Intros to Angels/VC’s for future financing.

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Verena is an expert for consumer & shopper within FMCG. With over 15 years of market research experience she advises companies on topics relating to pricing, promotion, product placement etc.

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Since 2018, Tobias has been the HR Manager of our resident member Chefly - Germany’s first cloud kitchen and online food delivery company. In his professional career, Tobi has already gained experience in various sectors, such as the social services sector, the development of company kindergartens, events, gastronomy and politics. He has also worked in the fields of project and personnel management, assistance at management level, event organization, artist and repertoire management in the music industry. Besides of food, his heart beats for his DJ career. He had his first DJ gig at the age of 15 (with special permission) in a club, as he wasn’t actually allowed to DJ yet due to his age.

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Robert started a food start-up himself and knows all the pitfalls you can go through. He has been working for over ten years in the consulting and support of food start-ups. Therefore, he was also in the first row with DHDL StartUps. Robert has worked for the market leader of teas and botanical ingredients in the last two years. Through his work as chairman of the Food Tech Group for the Federal Association of German start-ups, he has a decent network.

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Almost 20 years ago, Michael founded Tudock, a medium sized e-commerce technology company focusing on the digitalisation of sales for B2C and B2B retailers. He has a lot of experience in strategic topics, technologies and the realisation of digital commerce projects. He is the perfect partner for anyone who wants to digitalize sales and increase e-commerce revenue.

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Since 2014 she has been in the B2B food and beverage industry specialized in ingredients and solutions. After several roles in Sales, Product Marketing and Business Development she is now in the position to advise food and beverage manufacturers how to bring their concepts and ideas to live. Eva-Maria's role in sales included product development together with their lab, as well as support in all product related questions concerning trends, new ingredients, raw materials to choosing a bottler or co-packer. ADM is behind 2000 new product launches in the EMEA region alone each year. Starting from the first ideation sessions all the way through scaling up and finally having the product on the shelf.

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For more than 16 years, Beate has been advising companies in the retail and consumer goods industry. She is an expert in corporate planning and all kinds of valuations - for brands, technology/patents or entire companies. For several years, she has been assisting larger and smaller start-ups around financial planning and modeling as well as valuation.

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Serial entrepreneur (Snackbox-, Früchtebox-, Foodbox-, Hofladen-, Fruchtbox-Express, Dalou) // Business Angel // Mentor & Coach / Key-Note speaker

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Since 2013, Annika has been working as a certified food chemist at the laboratory QSI in Bremen. She's an expert in food safety and food law, especially for hemp-containing foods and CBD products, but also coffee, tea, spices and honey.

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With David's 13 years of sales and marketing experience, he has extensive knowledge in building businesses and has a large network in the food industry. He helped build the Vegetarian Butchers brand and currently works as a sales manager in foodservice and business development. His responsibilities include building the Lunch Vegaz brand. To do this, he used a nationwide sales network, from customer acquisition to designing and conceptualising marketing strategies. Dealing with industry partners, trade partners, wholesalers from gastronomy and food retail, as well as price calculations and contract negotiations with EDEKA, Metro, Rewe, Chefculinar, Transgourmet and many more are part of his daily tasks.

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Rechtsanwalt mit langjähriger Erfahrung im Lebensmitteleinzelhandel, sowohl als Inhouse als auch auf Anwaltsseite, Expertise im Lebensmittel- und Verbrauchsgüterrecht, Wettbewerbs- und Markenrecht, Datenschutzrecht, Internet- und Medienrecht.

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Michael studied Economy and Food Technology and built up his own food companies for the last 15 years. That's why he would like to help and support startups, so they don't make the same mistakes he did!

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Attorney-at-Law with a longstanding history of safeguarding the entire life cycle of food and consumer products. Consulting and litigating on product compliance. Specific expertise in food and unfair competition law as well as IP (trademarks, designs) and e-commerce matters.

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Kfir is living and breathing professional photography and videography for over two decades. He is the visionary planner at achso! and translates the art direction and concept into final images and videos while having the macro perspective of the brand.

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Now a Berlin local after 7 years of calling this city his home, CEO & founder of achso! Bar made the decision to move to the now ‘startup capital’ of Europe. A decision based on his vision to break into the innovative startup scene and work with future-forward companies at the top of their game - a testament to his think-big approach and ability to identify and exploit trends before they happen.

A creative director who listens first before taking action. A graduate of marketing psychology and brand strategy at OOH & Digital, Bar is driven to truly understand a client’s needs before anything else. Invested in developing personal connections with his clients allowing them to work together to create something bigger than the sum of all parts. Bar heads up achso! Leading the agency with planning and client care, filling the roles of campaign strategist, art director, concept designer, research lead, social media strategy, and visual design along with many other tools that make him a formidable component for any client of the agency.

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Norbert Martin's core competence is personal communication with contacts at all levels. From management to purchasing, store managers, department heads and shelf managers. Targeted, authentic conversation at eye level is my motto. He advises his clients on the planning of strategic business areas and measures for the acquisition of new customers. Another part of his offer is the coaching of employees in the sales force, in the development of market segments and the negotiations (contracts / annual meetings / WKZ) with key accounts.

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For Thorsten Lehmann, a dream came true in 2018 with the founding of ADVENTURE Brands: finally placing brands where they belong. Networking his contacts in a way that they can get the best out of themselves. Creating synergies, strengthening brands and growing together with them. Previously, he looked after brands such as Vitamin Well and Vita Coco through Drinks & More (now Krombacher). As a brand ambassador for Tiger Beer, among others, he gained experience and contacts over the years that are still of great importance for ADVENTURE BRANDS today.

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Before founding her own company, Rachel created communications solutions for the European Commission and did HR at Zalando. She can help you create communications touchpoints that connect with customers and a company culture that inspires your team.

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By acquiring sustainability certifications, including those from the Institute for Sustainable Leadership at the University of Cambridge and the SDG Academy, Monika is now an expert for lived sustainability in companies. Throughout her career, she has worked with companies such as Kickstarter, SOS Kinderdorf, Virgin Money, RubyCup, and the German Marshall Fund of the United States. As a lecturer, TEDx speaker, and digital literacy trainer, she discovered her passion for knowledge transfer that promotes different topics and inspires.

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Maurice expertise is in the retail environment at EDEKA. He has worked in food retail for six years, among other things as an employee in store management. Currently he is working at EDEKA Großhandlung Rhein-Ruhr in the IT department in process & project management. Furthermore, he has successfully completed the complete internal training (Qualifix, JAP, FKH) of the EDEKA Junior Group. He is currently expanding his professional know-how within the scope of a dual study program with the specialization B.A. Trade & Management at the ADG Business-School. He was able to further build up a certain network by winning the EDEKA-national junior promotion award twice and by actively participating as a member of the junior group of the Rhine-Ruhr region.

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Brand- & consumer-obsessed growth investor with particular experience in internationalising brands and expanding their channel presence. Leading Verlinvest's efforts in DACH on both F&B and Consumer Digital, and can give advice on all aspects of the startup cycle, from fundraising to exits.

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Based on market research and experiences from working with various actors in the food industry Dirk can give advice on how to market plant-based products to appeal to consumers and retail. He studied Sustainability Management and can consult on how to boost your product's scientific sustainabilty performance and the consumers' perception alike. He'll talk with you about the latest trends and innovations in the plant-based sector, focusing on the German market.

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Dorothee is a dedicated transaction specialist for 20 years now being engaged in over 300 transactions. In recent years she has advised startup companies in financing rounds as well as exists. On the buyer-side she has advised venture capitalists and corporates in acquiring startups.

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Balázs is the founder and managing director of the Berlin based creative agency Branding Cuisine, which specializes in food and sustainability. He has been working in the food sector for nearly 15 years and has a lot of experience in consulting, brand development and design. Since 2018 yearly Balázs organizes with Branding Cuisine the WeltverbEsserer-award, a competition for sustainable food and gastronomy concepts. In spring 2021, Balázs co-publishes the book CO2lution where he describes what contribution food companies can make to solve the challenges of the climate change.

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Turning shoppers into buyers is her proven expertise. Over the last 20 years she has been recognized as a thought leader and proven expert in the packaging and POS industry always keen in testing new technologies rethinking the way we drive shopper engagement. She has supervised numerous studies on the sales effect of packaging and displays and is in demand as an author and speaker. With the title "Move people to buy more" she has designed the first international display book, which was published by Deutscher Fachverlag. Together with her team, with ROI Light™ they have developed a market research tool that enables the comparison of different packaging and display variants at an early design stage. Working with brand owners, retailers and designers across Europe she tries to inspire people to rethink packaging and POS in a sustainable and effective way.

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Sabrina has 12+ years of retail working experience national (OBI, Aldi, PwC) and international (BiYiDe) primary working in food and non-food. Her greatest achievement has been setting up a start-up retailer in in Shanghai (greenfield//30 stores//150 employees//within 11 months).

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As a passionate natural scientist, Sarah supports companies from Germany and the EU in questions concerning national and international funding programs, in applying for funding and in project support in order to advance innovative products and developments.

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Syster has over 20 years of experience in packaging design for the FMCG markets (food / non-food / cosmetics / pharma / technic etc.). Two years ago she founded her own studio and now, with her team, they manage and develop national and international projects in the field of packaging innovation, packaging design and structural design. Their focus is on future-oriented and sustainable projects that are suitable for the masses.

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Martin is a food and agriculture expert, specialist in sourcing and quality management aspects. He has long-time experience along the Agri-supply-chain (from production, logistics, warehouse management to retail and strategic brand management) including international experience. Martin started his career with a commercial education, business school, several years of working experience abroad in the fields of trading and production, a Bachelor degree in agricultural engineering and Master of Business Administration (MBA) in international agricultural management.

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Sascha founded the first ERP application for Apple Macintosh in 1989 at the age of 20 and is now working for WhiteSheep as a consultant for SAP Business One since 2018. There, he supports Business One users in Berlin and Brandenburg, especially startups.

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Neeraj is a foodtech entrepreneur and investor, who cofounded Sprig in the United States. Sprig is a food delivery startup that raised $60M and scaled to 1,200 employees. Neeraj is currently running a food-focused venture capital in Berlin backed by the Bahlsen family.

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Paul Schwinges has a comprehensive knowledge of connected systems and extensive experience in the field of production. His area of responsibility includes examining the supply chain from the supplier to the consumer.

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Nicole has a background in food technology and works as director of Business Development and Marketing at bilacon. She is the right person for any quality and health assurance topics you have regarding your product.

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Insa is an avid foodie herself with more than a decade of experience in the industry. Coming from product management and classical marketing in various FMCG companies, she is now responsible for Open Kitchen, a place where founders meet established companies at eye level and offer start-up support as well as an Innovation Lab.

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Judith strongly believes in the power of strong people strategy at the heart of every business and she is happy to help you with all things people: recruiting, employer branding and leadership.

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Conradin has run hundreds of Open Creation- and Innovation Projects for big food & beverage brands like Coca-Cola, Dr. Oetker, Radeberger Group, Henkell Sektkellerei, Hero Group, Nestlé, Ricola, Ritter Sport, Lindt&Sprüngli or Unilever. His creative and strategic experience extends to retail-brands, food-services and food-related products like Villeroy&Boch tableware or Victorinox kitchen knives.

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Daniel, manager of Food Logistics at DACHSER in Berlin, has over 25 years of experience in the field of food logistics.
Durch über 25 Jahre Erfahrung im Bereich der Food Logistics sind mir die Herausforderungen aller Beteiligten sehr gut bekannt.

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Meike is an enthusiastic entrepreneur and innovation-driven nutritionist with many years experience in food law. After several years of in-house consulting in food law for an international organization based in Germany, Meike founded QuickCheck Consulting. Herewith, she supports food startups and young companies with product labeling, claims and certification. From the original idea to product launch she is your partner.

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Stefani has 10 years experience in driving foreign-brands localization in China, in Unilever, Hershey's, General-mills and fast-scaling food start-up. Inspired by a business she worked with, which has zero in-store presence in UK, but over hundred million business in China, she is now helping founders to build China market-entry with established network and knowledge.

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Lea is a nutritionist (MSc.) with many years of experience in the field of frozen foods and the frozen food industry. Her focus is on quality management and food safety of frozen products along the supply chain, food technology issues and food law. She also deals with all nutrition-relevant issues (nutrition-physiological value, nutrition trends in the frozen food sector) as well as the topic of sustainability.

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Stefan Haas founded #PoDojo to help people develop products that customers love. He coaches innovation teams in large companies and start-ups to accelerate the path to products that fit their market. As a licensed trainer for Management 3.0, he teaches leadership in agile leadership and lean innovation at Quadriga University Berlin. Stefan is passionate about finding new and more entertaining ways to collaborate in the complex world of digital services and product innovation. Stefan speaks at public events and organizes two of the largest agile product meetings in Berlin.

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Toni and Lars offer a variety of design options without losing sight and love for the details. They ensure a uniform design language across all your communication channels.

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Hendrik talks and writes about food, the food culture and an eatable future.
As a communication designer and consultant he supports institutions, politics and companies on their way to successful communication and innovation.
He also in an activist, artist and networker and asks questions, brings people together and rolls stones.

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Elke has over 10 years of experience in the R&D food industry. Here, she has gone through all the steps of product development from the first idea to the first production and evaluation. She has already worked with many raw material and is now responsible for applied research, innovation and support of food industry companies in her current position as head of the food technology group at Fraunhofer.

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During the last decade, Marcel has worked in companies of various stages and sizes, such as Groupon, Quandoo and EDEKA. As former founder and managing director (Move24), he has a lot of experience in building up start-ups from scratch.

With his EDEKA experience, he is the perfect fit for F&B and food tech entrepreneurs and their challenges.

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Annaberth is an expert in global food safety & quality management systems. She has a broad experience and background in (chilled) food supply chains, supplier and operations management, labelling and food fraud. Since she moved to the US over a year ago she is able to support potential start-ups with finding partners and exporting to the US.

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Felix is an experienced Food Entrepreneur and Co-Founder and Managing Director of purefood GmbH.

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Marco is a former university lecturer and researched and taught media, literature and brands and then worked as a copywriter and concepter in a Hamburg advertising agency. So his expertise is brand positioning and communication.

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Heiko is a successful founder and expert in Retail. He knows the opportunities and challenges of food startups very well as he has built one himself in the last 6 years (koawach).

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Dominic Blank is an entrepreneur and founder of technology startups in software and Internet technology, primarily in the retail sector. He is currently Managing Director of POSpulse, a mobile crowdsouring firm that digitizes market research processes and enables insight generation in real time through an intelligent platform. He is an expert in lean startup and validation of business models.

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Sebastian is the founder of Thomas Henry & Belsazar.

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Eike is a strategist with 8 years of professional experience in international corporations in the service sector. He has excellent skills in the areas of business analysis and development and is a retail digitization enthusiast.

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Bob is an expert in brand valuation and food brand development, which involves marketing, finance and legal tools as well an understanding of food-/ agri-tech. His clientele includes global companies, start-ups and industry associations from the US, China, SE Asia, Europe and West Africa.

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Adrian ran the biggest operations of HelloFresh in North America. After that, he founded his own startups and is working as CEO of EatFirst today.

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Elmar has been working in Venture Capital for over 10 years helping entrepreneurs grow great companies. He currently runs the European VC Division of Macquarie Capital. Examples of successful food start ups he has been involved with include Lieferando (Germany), Takeaway.com (Netherlands) and FoodByUs (Australia).

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Eric is an experienced concept & business developer, with a strong focus on Out of Home concepts, brand-building and retail operations. Worked for international brands, Magnum, Ben&Jerry, Barry Callebaut, Danone, der Vegetarische Metzger, Langnese Swirl’s.

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David is a Food Designer, Marketing Specialist, Story Teller, Gourmet and Brand Maker. He has an expertise in Frozen Food.

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Mirco knows how digital change can be successfully implemented in your company. He is also an ambassador at GISEP (German Israeli Startup Exchange Program).

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Nicolas has his main experience as wholesaler for dried food products. This brings experience with food regulations (EU1924/2006 & EU432/2012), import/export specially Europe & Asia, quality management (ifs), fast product testing (mvp approach).

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Timo started a succesful jam startup, got listings in major retailers, HACCP and Bio certified, Halal pending.

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Gregor is an expert in strategic procurement and negotiation. He has his core area primarily on Insights at decision-making in big companies and can give you advices here.

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Gerald is a communication professional and networker. He founded the Berlin agency Schröder + Schömbs PR and is a partner at Berlin Food Week. In his role as business angel Gerald has invested in purpose driven food start-ups.

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Marco Schäfer ist seit Anfang 2022 Geschäftsführer von EDEKA Rhein-Ruhr. Er ist für den Geschäftsbereich IT verantwortlich und treibt die Digitalisierung und die technologische Weiterentwicklung von EDEKA Rhein-Ruhr voran.

Marco Schäfer war zuvor Bereichsleiter für regionale Warenwirtschaftssysteme bei der EDEKA-Tochter EDEKA DIGITAL GmbH. Er verbindet eine breite Expertise in IT- und Technologie-Themen, die er mit den umfangreichen Erfahrungen auf dem Gebiet der Handelsprozesse verbindet.

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Sebastian is a financial expert for interim management for digital companies in high-growth or distressed situations. Besides he is the CFO of the opinion research institute Civey.

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Enrico knows how to approach technical topics in a strategic manner. He has also experience as a founder.

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Nicolas is MD of Oysterbay - a food & beverage VC fund investing in later-stage FMCG, foodtech and agtech companies. Prior to Oysterbay Nicolas spent 3.5 years with Veganz in various management roles helped to build the brand from 2 Mio. to 40+ Mio. in revenue until end of 2016.

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Thomas Andersen has 22 years experience of sales and marketing in the FMCG industry and 14 years of business consulting for founders and startups. He knows how a good business plan should look like and a good pitch deck.